End of Semester Wrap-up: Collaboration in the Classroom

This semester I taught a course on collaborative consumption. According to Rachel Botsman, who coined the phrase in What’s Mine is Yours: The Rise of Collaborative Consumption, collaborative consumption has emerged from “digital interactions” that have enabled consumers to “experience the concept that cooperation does not need to come at… Continue reading

FutureMedia Fest: In Defense of Cookies

At today’s panel on the Future of Advertising and Marketing at FutureMedia Fest, panelists noted some public confusion about the infringement of privacy that is incurred when personal information is tracked through cookies and sold to advertisers for marketing purposes. In the long run, they argued, targeted marketing will enhance… Continue reading